Graphic Design


“A work should contain its total meaning within itself and should impress it on the spectator before he even knows the subject.”
– Henri Matisse

Business today is visual. Be it print or electronic, vibrant colors and crisp images are as much a part of interactive communication as is the written word. Whether the delivery method is a printed manual, an interactive website, or an e-learning tool, effective visual design can both enhance user experience and improve memory retention.

Through proper integration, visual design and the written word can be blended into a rich, multimedia experience. A design should not simply be stunning; in today’s world it must be streamlined, functional, and maintain a delicate balance between an innovative look and effective navigation.

From concept to completion, taking into account brand sensitivity, information and application architecture, and navigation, we include our clients in every step of the creative process.

Cogent, LLC has been providing communication and technology solutions since 2005. Cogent evolved out of a prior company, Innovative Media Resources, Inc. which was founded in 1996. The principal owners of both companies have been in the communication and information services industry since 1994.